29 Best Marketing Blogs To Keep Your Skills Sharp In 2022
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These actions can include generating an impression, a lead, a click, a sale, and more. Founded by Lee Odden and Susan Misukanis, TopRank Online Marketing’s blog provides insights, resources and commentary on a range of digital marketing and public relations topics. Check out their blog for insight on content marketing, email marketing, blogging, SEO, and more. Jim Connolly designs his blog to help small business optimize their marketing strategy to increase sales and boost their profit. His entries vary in length, from short inspirational posts to detailed how-to’s.
Wordstream Blog
Business2Community belongs to the top 25 most influential social media and marketing blogs to follow and write for. Smart and purposeful content always wins, and CoSchedule does this as well as any of the top content marketing blogs. Nextiva’s Joe Manna begins, “the blog managed by Animalz, a content marketing agency, is loaded with high-value case studies and actionable marketing advice that stands out from the rest. Businesses usually hire copywriters to write landing pages, Facebook and google ads copy, social media posts, etc., to convince readers to take action.
Translation, your blog’s publishing schedule counts a lot as it sets your readers’ expectations around when they’d next read a new piece from you. “The HubSpot team are experts and they’ve never missed a beat when publishing excellent, informed content,” highlights PlaybookUX’s Lindsey Allard. Before we take a deep dive into some of the best B2B blogs, let’s take a closer look at some important takeaways we gathered from this research. Advertisement filters prevent certain internet users from seeing pop-ups or banner advertisements.
With every post, be able to answer the question «Who will help amplify this and why?» If you don’t have an answer to that, don’t bother creating the content. It’s totally OK even if you’re not in touch or will have a hard time exposing your post to those people you believe would help amplify, but it’s not OK if they don’t even exist. My last edit was small, but since I made it recently, that post is particularly fresh in my mind.
Despite the numerous digital marketing blogs available, you’re hardly going to find some that specifically focus on content marketing. If this is your niche, the CMI blog should be your go-to resource. The Garage Blog offers filtering tools that allow you to search for content by industry or product . If you’re looking for some of the best content about search engine optimization , the Moz Blog should be on your shortlist.
Convince And Convert » Content Marketing
If your content is organized into clear, helpful categories, they may be useful to your readers. Share buttons are often added through widgets, which creates some issues. Although the content may be evergreen, filled with tips that are just as relevant today as they were years ago when the visitor sees the date they bounce. Or worse, the publish date appears in Google search results and they never click at all. See how this CXL post shows both the publish date and the updated date.
Jeff has grown his blog and his name into one of the most recognized brands in the digital marketing industry. The blog is packed with articles on copywriting, content marketing tools, writing skills, and improving conversions. This content marketing blog has great insights into content marketing and the business world. And don’t forget about video marketing — more and more companies have had success incorporating video marketing into their social media marketing campaigns.
Stara is fairly new to digital marketing herself, so her content is geared towards helping newbies get a proper grasp on it. As she says, her blog was created by someone who knows the struggle of learning a handful of skills all at once. They are on the cutting edge of technology, which is reflected in their blog content. Their blog covers a wide range of topics from sales, marketing, software and the industry as a whole, in addition to featuring posts about their company culture.
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Once you read through a few, you’ll have a better idea on what a good landing page looks like. Our team also loves to read about real-life examples and case studies, so the «success stories» section deserves to be mentioned. Serpstat frequently has guests from other popular SEO companies, and their article library is filled with exciting and practical information.
Digital marketers can find in-depth articles on audience building, content strategy, and overall industry news. With around 14,000 blog posts on the website, Search Engine Journal is arguably one of the top digital marketing blogs on the planet. SEJ has been the go-to resource for useful digital marketing guides and winning search strategies since 2004. In this list, I have compiled a list of my top 40 content marketing blogs that you need to be reading daily. Actually, think of these as 40 different digital marketing skills that you need to grow your business as every blog teaches specific skills. The platform offers SEO services appropriate for small, medium, and enterprise companies, as well as entrepreneurs just getting started.
Most marketers know HubSpot for its iconic customer relationship management software. They have made a name for themselves as a leader of inbound marketing innovation. When we talk about inbound marketing, we are referring to the process of creating valuable content that is directed to your target audience. Because of these innovations, the platform has positioned itself as an authority in digital marketing and has become a great resource through the blog on their site. HubSpot’s blog’s track record speaks for itself, with 80% of their leads coming from the blog. The blog offers unique insights on the topic while also providing all the latest social media marketing news and research.